The Zen of Simplicity
Simplicity Defeats Complexity.
Surprisingly, in a complex world, simplicity rules.
Simplicity requires you to search deep inside to see what you really want to stand for, and focus on, and present to the world.
Simplicity and focus are synonymous.
With focus you will be able to cut through the clutter–the multiplicity of the world–with the sharpness of simple, focused communication.
That’s why zen is the perfect metaphor for the type of marketing I believe in and practice.
Find the peace within–your internal focus– by visualizing your specific, unique way of being of service and contributing to the world.
And then simply communicate with truth and integrity what you are offering by tossing your perfectly smoothed pebbles of communication into the water– and letting the ripples effortlessly spread your message to the world.
Always coming from the one point of unity and focus.
Find your center!
From the center of the hub outward to the rim of the wheel.
Your point of power–your fulcrum–is in the center–in the present moment’s focus and attention.
From that still center–of focused simplicity– you can create movement–you can create change–you can defeat the complexity that keeps you confused, diffused, and ineffective–and through that simple, focused change– you can make the world a better place.
“Our life is frittered away by detail … Simplify, simplify.”
– Henry David Thoreau
Call Bruce Ellingsen at 614-302-4216 to simplify your website and internet marketing communications strategy today!